Digital marketers and analysts studying for certification
Preparing for the Google Analytics Individual Qualification (GAIQ) exam
The Google Analytics Academy mind map by Eric Bouchet distills the entire Google Analytics Academy curriculum into a single, structured reference with 119 nodes across 7 major branches. It covers Digital Analytics Fundamentals, Google Analytics Platform Principles, Ecommerce Analytics, Mobile App Analytics, and Google Tag Manager Fundamentals, making it a comprehensive cheat sheet for learners and practitioners. Key nodes include 'Core analysis techniques', 'Multi-Channel Funnels reports', and 'Enhanced Ecommerce overview'. This template serves as an editable study guide and quick-reference tool for mastering Google Analytics concepts and platform features.
Termos e condiçõesPreparing for the Google Analytics Individual Qualification (GAIQ) exam
Setting up Google Analytics and Tag Manager for a new website
Reviewing ecommerce analytics to optimize shopping behavior and checkout
Open the template in Xmind to browse the seven major branches covering Digital Analytics Fundamentals, Platform Principles, and Tag Manager basics.
Click on specific nodes to reveal detailed subtopics such as Multi-Channel Funnels reports and core analysis techniques within the structured curriculum.
Customize the map with your own notes or highlights before exporting it as a PDF or image for a comprehensive offline reference.
The template includes 119 nodes covering all five Google Analytics Academy courses: Digital Analytics Fundamentals, Platform Principles, Ecommerce Analytics, Mobile App Analytics, and Tag Manager Fundamentals, plus a resources section.
Open the .xmind file in Xmind, then navigate each branch sequentially. Use the structured nodes to review key concepts like 'Core analysis techniques' and 'Multi-Channel Funnels reports', and customize with your own notes.
Yes, the template is fully editable in Xmind. You can add notes, highlights, or export it as an image or PDF for printing.
The Data Layer is a JavaScript object that passes information from your website to Google Tag Manager. It enables dynamic values like custom dimensions and metrics without hardcoding.
Absolutely. Replace the course-specific content with your own account structure, goals, and reports. The template's branching layout makes it easy to adapt for real-world analytics planning.
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