UX Designers and Information Architects
Initial website discovery and information architecture planning sessions
Use cases
About
The Homepage v1.1 mind map template provides a comprehensive architectural blueprint for modern corporate website design, encompassing 195 nodes across 10 primary functional zones. This Homepage v1.1 template serves as a professional Homepage v1.1 cheat sheet for UX designers and product managers to map out user journeys from the 'Logo' and 'Top Navigation' down to the 'Footer'. It specifically details high-conversion elements such as the 'Value proposition' section, which includes mission statements and promotional banners, and a robust 'Industries' breakdown covering sectors like Consumer Packaged Goods and Financial Services. By visualizing the relationship between 'Case Studies' and 'CTA' (Call to Action) placements, teams can ensure a logical flow that leads users toward business inquiries or career applications. The structure is designed to balance brand storytelling with functional navigation, ensuring all essential components like 'Awards & Recognitions' and 'Social Media plugins' are accounted for before the development phase begins.
Terms and ConditionsWhen to use this template
Product Managers and Marketing Leads
Presenting a high-level content strategy to stakeholders for approval
Project Managers and Web Developers
Briefing web developers on the required site structure and navigation depth
How to use this template
Step 1
Import the template file
Download and open the .xmind file in Xmind desktop or the web app to view the full 195-node structure.
Step 2
Customize navigation and content
Modify the 'Top Navigation' and 'Industries' branches to reflect your specific product offerings and target market segments.
Step 3
Define conversion pathways
Adjust the 'CTA' and 'Case Studies' nodes to align with your primary business goals, such as lead generation or talent recruitment.
Frequently asked questions
This template includes a full breakdown of a corporate homepage, covering navigation menus, value propositions, industry-specific landing pages, case study carousels, and a detailed footer structure with social media and legal links.
Use the node hierarchy to define the information architecture. Start with the 'Top Navigation' to set the site's scope, then use the 'Value proposition' and 'Industries' branches to prioritize content blocks for your low-fidelity wireframes.
Yes, every node, including specific industry categories like 'Healthcare & Life Sciences' and 'Retail', can be renamed, moved, or expanded to fit your specific brand requirements and site map.
It serves as a content strategy example for corporate social responsibility, detailing how to organize 'Featured Stories', 'Infographics', and 'Recommendations' within a specialized sub-section of the site.
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