Solo entrepreneurs and small business owners
Calculating the break-even point and menu pricing for a new street food or beverage stall
Use cases
About
The NHUM Business Model mind map template provides a comprehensive financial breakdown for a small-scale soy milk and pancake startup, covering 26 distinct nodes of operational data. It specifically analyzes the cost structure for 'Sữa đậu nành truyền thống' (Traditional Soy Milk) and 'Sữa đậu nành Nhum' (Premium Soy Milk), utilizing a 30-10-60 profit model where 30% is allocated to capital, 10% to operations, and 60% to profit. This NHUM cheat sheet serves as a practical guide for food and beverage entrepreneurs to calculate unit economics, including specific costs for packaging like 'Chai' (bottles) and 'Nhãn tag' (labels). The template also maps out menu pricing for add-ons like 'Thêm cacao' and various pancake options, providing a clear roadmap for scaling from 30 to over 400 units per day.
Terms and ConditionsWhen to use this template
Startup founders and potential investors
Presenting a financial feasibility study for a small-scale food production startup
Operations managers and F&B consultants
Optimizing existing product margins by analyzing packaging and raw material costs
How to use this template
Step 1
Import the NHUM template
Open the .xmind file in Xmind desktop or web app to view the full financial structure and menu layout.
Step 2
Adjust unit cost variables
Navigate to the 'Vốn' nodes and replace the current prices for beans, bottles, and labels with your local supplier rates.
Step 3
Set sales volume targets
Modify the 'VẬN HÀNH' branch to reflect your specific daily sales goals and monthly rent costs to calculate projected monthly profit.
Frequently asked questions
The template uses a standardized formula where the total product price (100%) is divided into Capital (30%), Operations (10%), and Profit (60%). For example, a 15k bottle is broken down into 4.5k for capital, 1.5k for operations, and 9k for profit.
It includes detailed line items for 'Vốn' (Capital), such as bottles (~1.9k), labels (250đ), bags (200đ-550đ), and raw beans. It estimates that 1kg of beans produces approximately 10 bottles of milk.
Yes, the NHUM template is highly customizable. You can replace the soy milk nodes with your own products while keeping the 30-10-60 financial structure to ensure your pricing covers rent, utilities, and desired profit margins.
The template tracks four phases: the first month (30 units/day), the first three months (70 units/day), six months (100 units/day), and the 'Lý tưởng' (Ideal) phase exceeding 400 units per day.
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