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产品经理和市场营销团队
计划发布一款新产品，需要系统化梳理上线前的定价、推广和页面设计任务。
Use cases
About
新产品上线执行模板是一张为产品经理和市场运营团队设计的67节点思维导图，覆盖从产品定价、推广策略到多渠道上线的全流程。模板以“新产品上线”为核心，分支包括官网上线、自营渠道、对外合作、SEO优化和ASO优化五大模块，并明确标注了关键时间节点如“3号搞定 4号官网上线”和“2号前定稿”。模板还区分了产品上线前（定价策略、推广策略、官网创意呈现）和上线后（自媒体宣传、外部合作、ASO+SEO）的阶段性任务，帮助团队系统化执行产品发布。
Terms and ConditionsWhen to use this template
内容运营和海外市场专员
需要协调国内外多渠道同步宣发，确保文案和物料按时交付。
SEO/ASO专员和增长团队
上线后需要立即启动SEO和ASO优化，提升产品搜索排名。
How to use this template
Step 1
导入模板并熟悉推广框架
在 Xmind 中打开文件并浏览官网上线、自营渠道及 SEO 等五大核心分支以掌握整体流程。
Step 2
调整关键节点与任务细节
根据实际项目进度修改时间节点并灵活增删子任务，确保定价与推广策略符合当前需求。
Step 3
导出成果并同步团队执行
将完善后的执行计划导出为图片或 PDF 文件，以便与市场及运营团队共享协作。
Frequently asked questions
模板包含官网上线、自营渠道（国内/国外）、对外合作（付费KOL、媒体合作）、SEO优化和ASO优化五大模块，共67个节点，覆盖产品发布全流程。
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