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MAG & Medpred

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Use cases

About

The MAG & Medpred mind map template is a comprehensive strategic framework designed for medical marketing professionals, pharmaceutical product managers, and scientific advisors to streamline medical-marketing cases and data analysis. This 57-node cheat sheet covers the intersection of clinical evidence and commercial strategy, providing a structured approach to scientific marketing cases and information sources. The template facilitates the translation of complex research into actionable insights, specifically addressing how to handle 'New research - publications' and 'Scientific solutions for patients'. By organizing workflows into six primary branches, it helps teams navigate the complexities of 'Information sources' and 'Scientific data' while managing modern communication channels like Telegram and LinkedIn. This Xmind template serves as a central repository for tracking industry trends, competitor launches, and patient-centric initiatives within the healthcare sector.

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When to use this template

Medical Marketing Managers and Product Leads

Developing a new scientific marketing campaign for a pharmaceutical product launch

Medical Science Liaisons (MSLs) and Competitive Intelligence Analysts

Analyzing competitor scientific activities and new research publications

Medical Education Specialists and Event Coordinators

Planning educational events and training sessions for healthcare professionals

How to use this template

Step 1

Import and Review Structure

Open the .xmind file in Xmind to view the six core branches, starting with 'Medical-marketing cases' to align your scientific goals.

Step 2

Customize Data Sources

Navigate to the 'Information sources' node and replace the generic labels with your specific medical journals, agencies, and keyword alerts.

Step 3

Map Your Channels

Use the 'Channels' branch to assign specific content types to platforms like 'LinkedIn' or 'Telegram' based on your target audience's behavior.

Frequently asked questions

This template is designed to bridge the gap between scientific data and marketing execution. It helps medical affairs and marketing teams organize 'Medical-marketing cases', track 'Information sources', and solve common 'Problems' related to scientific publications and HCP engagement events.

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