How do I use this LAUNCH template for a product launch?

Open the .xmind file in Xmind, then follow each branch sequentially: start with 'Csali' to create your lead magnet, move through 'Pre Pre-Launch' and 'Pre-Launch', then execute the 'Launch' email sequence on the specified days, and finish with 'Utánkövetés' for follow-up.

Is this LAUNCH cheat sheet editable and customizable?

Yes, the template is fully editable in Xmind. You can rename nodes, add your own tasks, adjust email timing, and tailor the content to your specific product or audience.

What is the 'Pre Pre-Launch' phase used for?

The 'Pre Pre-Launch' phase builds anticipation without selling. It includes sending an email (referencing '99. oldal') and a survey ('100. oldal') to learn what the audience wants in the training.

Can I customize the email sequence in the Launch branch?

Absolutely. The 'Launch' branch provides a structure for days 7, 10, 11, and 12. You can edit the email content, timing, and add your own links and scarcity messages.

LAUNCH

Kristof Szabo

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Use cases

Campaign plan

About

The LAUNCH mind map template is a step-by-step product launch blueprint used by course creators and digital marketers, covering 75 nodes across 8 phases from lead magnet creation through post-launch follow-up. It includes specific assets like a 'Quiz (Typeform)' and 'E-book' as lead magnets, a structured 'Pre Pre-Launch' phase with email and survey, and a detailed 'Launch' sequence with timed emails on days 7, 10, 11, and 12. The template also maps out 'Utánkövetés' (follow-up) strategies for both buyers and non-buyers, making it a complete launch checklist. This LAUNCH cheat sheet organizes the entire campaign timeline, ensuring no critical step is missed.

Terms and Conditions

When to use this template

Course creators and online educators

Planning a digital course or membership launch from scratch

Email marketers and launch strategists

Structuring a multi-phase email campaign with lead magnets and follow-ups

Project managers and marketing teams

Coordinating a team to produce videos, quizzes, and emails for a launch

How to use this template

Step 1

Nyissa meg a sablont az Xmindban

Töltse be az .xmind fájlt az Xmind asztali vagy webes alkalmazásába a termékbevezetési folyamat megkezdéséhez.

Step 2

Szabja személyre a csalikat és tartalmakat

Cserélje le a sablonban szereplő kvíz és e-könyv mintákat saját ajánlataira, majd írja át az előkészítő és indító fázisok email szövegeit.

Step 3

Ütemezze a kampányt és az utánkövetést

Állítsa be a bevezetési napok pontos időzítését és alakítsa ki a vásárlóknak, illetve nem vásárlóknak szóló utánkövetési stratégiát.

Frequently asked questions

The template includes 75 nodes covering 8 phases: lead magnet creation (Quiz, E-book), pre-launch, launch email sequence, and post-launch follow-up. It provides a complete campaign timeline with specific tasks and email timing.

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