How do I use this template for esports agency planning?

You can use this template to align your content and business development teams. By filling out the 'Growth Strategy' and 'Revenue Lines' branches, you can identify which athletes need content support versus those who require help with 'Pro Team Contracts' and brand partnerships.

Is the EXP 2023 cheat sheet editable in Xmind?

Yes, the EXP 2023 template is fully editable. You can customize the '2023 Capital Situation' nodes to reflect your specific funding needs, adjust the 'Success metrics', and add new revenue streams as your agency evolves.

What is the 'Creative First Approach' mentioned in the map?

The 'Creative First Approach' is a specific growth strategy where the agency prioritizes onboarding athletes that the internal content department can fully support, ensuring high-quality output for every creator under the brand.

EXP 2023

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Use cases

Roadmap

About

The EXP 2023 mind map template is a strategic business planning framework designed for esports agencies and gaming content creators to scale their operations. This 74-node EXP 2023 cheat sheet provides a comprehensive roadmap for organizational growth, covering four critical pillars: Growth Strategy, Revenue Lines, Capital, and 2023 Goals. It specifically outlines a 'Creative First Approach' to athlete management, emphasizing the need to support creators in the content department while scaling business development. The template serves as a tactical EXP 2023 template for leadership teams to visualize their '2023 Capital Situation', including seeding rounds and private loan structures. By mapping out specific revenue streams like 'Pro Team Contracts' and 'Athlete Investing', this document ensures that every department has a clear path toward financial sustainability and market expansion within the gaming ecosystem.

business strategygrowth planning

Terms and Conditions

When to use this template

Agency Founders and CEOs

Annual strategic planning for an esports or gaming talent agency

Financial Officers and Business Development Leads

Preparing a pitch or internal document for a 'Seeding Round' of investment

Operations Managers and Department Heads

Setting departmental KPIs and hiring roadmaps for the upcoming year

How to use this template

Step 1

Open the strategic template

Download and open the .xmind file in Xmind desktop or the web app to view the full EXP 2023 structure.

Step 2

Customize your revenue lines

Navigate to the 'Revenue Lines' branch and replace the placeholder gaming and esports categories with your specific service offerings.

Step 3

Define your capital goals

Update the 'Capital' section with your actual funding targets, such as the '$20,000 In Safe Agreement' node, to match your financial reality.

Frequently asked questions

This template includes a detailed breakdown of business growth strategies, diversified revenue lines for esports and gaming, capital raising plans (including safe agreements), and specific operational goals for the year. It is designed to help agencies transition from small teams to structured organizations.

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